How some of us feel now that this Kickstarter has been announced…

There have been some tweets and blog post mumblings over the past few days, but it’s official now: All the Anime’s Kickstarter campaign for a UK and US release of Katabuchi Sunao’s absolutely delightful「マイマイ新子と千年の魔法」(Maimai Shinko to sen-nen no mahō/Mai Mai Miracle, Japan, 2009) has gone live today.

As you may know, Maimai Shinko originally had a weak opening at the Japanese box office but, thanks to word-of-mouths recommendations, gained a following and eventually screened in Japan for seven months. Internationally, the film has been difficult to see: it screened at various festivals, but never had a cinematic or home release in either the British Isles or North America, with only a Hong Kong DVD Region 3 release having English subtitles.mai mai miracle

All the Anime, a wonderful Scottish anime distributor, is now hoping to rectify this sad state of affairs and, with the help of crowdfunding, are planning to release the film with English subtitles (and possibly also dubs, if money allows) both in the UK as well as in US.

It’s happy news indeed – Maimai Shinko is a gem of a film and very much deserves a wide release. I was lucky enough to be able to watch the German-subtitled version, but always felt regretful that I could not loan it out to most of my friends, or even just recommend the film generally since an English-language version was hard/impossible to get hold of. This is one Kickstarter campaign I’m thrilled to support and hope others will too – indeed, it seems there are quite a few of us excited about this project, for though only a few hours in, the campaign has already reached almost 10,000 US$ of its 30,000 US$ aim.

Check out the official Kickstarter campaign website for more details about the Kickstarter itself, the film and why it’s worth supporting. You can also read my review here – Maimai Shinko earned a rare 10/10.


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